Real Estate Marketing Skills Your Agent Should Be Using
- A Realtor will properly stage your home.
- Photographs and video will be taken by a professional photographer or videographer.
- Your home will be given a positive description on the MLS.
- A Realtor will use their Real Estate network to help sell your home.
- Advice for increasing curbside appeal will be given.
- ListHub will be used to market your home to in-state and out-of-state buyers. ListHub is the largest platform for national listing distribution.
- Social media marketing will be used. Social media channels will include: Facebook, Twitter, LinkedIn, Google+, and YouTube.
- Yard signs and brochure boxes will be strategically placed to maximize effectiveness.
- Direct Response Advertising campaigns will be designed to increase interest in your home.
Through the above marketing tactics, choosing the right Realtor will increase the visibility of your home to buyers. In fact, over 50 percent of buyers begin their journey online. This means that your Realtor’s digital marketing skills will play a key role in successfully selling your home. Strategic digital and in-print marketing will help to sell your home for the best price.
We recommend James to anyone we know looking to buy or sell a house. He is friendly, professional, and committed to providing excellent service. He is very knowledgeable and we were able to reach him at any time of day with questions we had. We have purchased two homes through James and couldn't be happier! He always gave us his professional opinion and guided us throughout the process.
Listing your home at the right value will help you to successfully sell it for the best price. Your Realtor will then leverage their real estate marketing skills to present your home to interested buyers. The following factors will help you to understand why your home should be listed at a certain price.
- The local Real Estate market will decide the value of your home.
- Remember that markets go up and down. A Realtor will analyze the market to decide at what price you should list your home.
- A skilled Realtor will help analyze all that your home has to offer. This analysis includes comparing the value of other homes in your neighborhood.
- Don’t be fooled by online Automated Valuation Models (AVM), such as Zillow’s Zestimate or Redfin’s instant valuation calculator. The latter tools use an algorithm that simply spits out a home value, without weighing the strengths and weaknesses of your specific property.
- A Realtor will conduct an in-home walk-through to prepare a valuation. The walk-through will also take into account the unique features that your property has to offer.